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In an exciting collaboration, NYX Professional Makeup and Universal Studios are resurrecting the classic “Universal Monsters” just in time for Halloween. Iconic creatures like Dracula, Frankenstein, and the Wolf Man are stepping back into the spotlight in a thrilling campaign called the “Mon-Star Bash,” which promises to introduce these legendary fiends to a whole new generation.
you are watching: Universal Studios and NYX Team Up on ‘Mon-Stars’ Halloween Campaign
see more : Ouija Board Welcome Mat, Snake Goblets and Skeleton Singers, The Best Halloween Decorations of 2023
What sets this campaign apart is the infusion of youthful energy, with up-and-coming Gen-Z talents taking center stage. Landon Barker, the gifted musician, transforms into The Werewolf, while Reginae Carter, a social media sensation and model, embodies one of The Mummi Twins. Phoenix Brown, known for content creation and DJing, becomes the ethereal Bride of Frankie, and musician Grace McKagan dons the cape as Drakulah.
To complement the campaign, NYX is unveiling a captivating “Mon-Star Bash” Halloween product collection. Expanding their already impressive range of SFX face paints, this cruelty-free assortment introduces seven new ultra-pigmented shades of SFX Face and Body Paints, drawing inspiration from the classic monster palettes. Additionally, the collection includes metallic silver and gold SFX Glitter Face and Eye Paints for a modern twist. For those seeking pro-level artistry, the collection introduces lightweight, full-body Spiky Fringe Jumbo Lashes.
Adding a mesmerizing touch to the campaign, NYX has collaborated with the internationally renowned special effects makeup artist, Mimi Choi. In a stunning series of campaign images, Choi reimagines the Universal Monsters with a modern flair, showcasing her mastery with NYX SFX makeup.
But that’s not all; NYX is set to release a custom music video featuring their talented Gen-Z stars, accompanied by an original song. This musical experience will transcend digital platforms, including a global influencer program, where creators will showcase their transformations into their favorite “Mon-Star.”
Prepare to immerse yourself in the world of monsters with NYX’s “Mon-Star Bash” collection, available on their website starting September 18. This Halloween promises to be spooktacular, as classic monsters meet contemporary creativity in a makeup extravaganza like never before.
Source: https://dominioncinemas.net
Category: SHOPPING